How to build a customer referral program in 2024 (+ examples)
https://www.zendesk.com/blog/customer-referral-program/
WebMar 15, 2024 · A referral program is a word-of-mouth marketing tactic where existing customers tell their friends, family, and colleagues about your brand, products, or services. Typically, the customer receives a loyalty reward from the company when the person they refer makes their first purchase.
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