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https://openstax.org/books/principles-marketing/pages/13-1-the-promotion-mix-and-its-elements
Advertising. Advertising is a multibillion-dollar industry. According to Statista, in 2020 alone, … Sales Promotion. Most consumers love a sales promotion. It creates a feeling of excitement … Personal Selling. Personal selling is one of the most expensive forms of promotion because … Public Relations. Public relations is a nonpaid, nonpersonal form of promotion. Because it is … Direct Marketing. Direct marketing allows for direct communication with the customer. …
Advertising. Advertising is a multibillion-dollar industry. According to Statista, in 2020 alone, …
Sales Promotion. Most consumers love a sales promotion. It creates a feeling of excitement …
Personal Selling. Personal selling is one of the most expensive forms of promotion because …
Public Relations. Public relations is a nonpaid, nonpersonal form of promotion. Because it is …
Direct Marketing. Direct marketing allows for direct communication with the customer. …
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